About Us

At [STAEFY], beauty is more than skin deep—it's a bold statement of confidence, creativity, and self-expression. Born in 2019 from a passion for empowering makeup lovers, we’ve become a trusted destination for over 10,000 customers worldwide who rely on our high-performance, long-lasting, and vibrant beauty essentials—from ultra-precise eyeliners to richly pigmented eyeshadow palettes, salon-worthy nail polishes, and effortlessly defined brow pencils.

Our Story

Founded by [STAEFY], a collective of professional makeup artists and beauty innovators, we set out to challenge the industry’s one-size-fits-all approach. Frustrated with smudged formulas, fading colors, and lackluster performance in mainstream makeup, we created a curated line that delivers bold pigments, lasting wear, and skin-loving ingredients. What began as a small, passion-driven brand has grown into a global beauty movement, trusted by makeup enthusiasts who demand products that truly impress and endure.

Why Choose Us?

✨ Professional-Grade Formulas – Every liner, shadow, nail color, and brow product is tested by makeup artists for precision, wear-time, and pigmentation.

✨ Clean & Conscious Beauty – 85% of our range is vegan, cruelty-free, and free from harsh chemicals—safe for sensitive skin but bold enough for any look.

✨ Inclusive & Expressive Shades – Whether you love natural nudes, bold metallics, or vibrant nail art, our collections are designed for all skin tones and styles.

✨ Personalized Beauty Guidance – Get free virtual consultations and tailored recommendations to find your perfect makeup match.

Brand Milestones

✔ June 2023 – [STAEFY] officially launched with a mission to redefine pro-level makeup.

✔ June 2024 – Served 23,000+ beauty lovers worldwide with top-rated eyeliners, eyeshadows, and more.

✔ February 2025 – Expanded collection to over 16,000 must-have products, making [STAEFY] a one-stop destination for flawless artistry.

Our Promise

"Makeup should empower, not intimidate. Whether you're mastering a sharp wing, experimenting with dazzling eyeshadows, or adding the perfect pop of color to your nails—we give you the precision, staying power, and creativity to express yourself fearlessly."
— [STAEFY]

Join our mission to redefine beauty standards. Explore our collections, connect with our vibrant community, and discover why thousands of artists and makeup lovers trust [STAEFY] for their signature looks.

[Shop Now & Glow Boldly] 💄✨